Google to discontinue social networking application Google Wave

August 5, 2010

Google has decided to retire the Google Wave social-networking service after one year, citing lack of user adoption.

Urs Hölzle, Google senior vice president for operations, said in a blog post that "Wave has not seen the user adoption we would have liked. We don't plan to continue developing Wave as a stand-alone product." Hölzle also said that as a "web app for real time communication and collaboration, it set a high bar for what was possible in a Web browser. We weren't quite sure how users would respond to this radically different kind of communication." Google says that it will continue the service until the end of the year.

In May 2009, Google launched Wave as a private beta. A year later, it became open to the public. Wave is an email service that integrates social media features and capabilities into emailing. It integrates -like features into its service. The company released components of Google Wave as open source for those to create a similar service. "The central parts of the code, as well as the protocols that have driven many of Wave’s innovations, like drag-and-drop and character-by-character live typing, are already available as open source, so customers and partners can continue the innovation we began. In addition, we will work on tools so that users easily "liberate" their content from Wave," Google said.