Thread:Comments:"Successor to mp3"; MusicDNA founder interviewed/Do you think this will replace mp3

I think mp3 is safe. This essentially adds extended meta-data. But a large amount of this extended metadata can already be embeded in mp3 files, just no one uses it, because no one really cares. (OTOH, perhaps no one uses, as its a lot of work to add this metadata, and not really beneficial unless all your media has it). I'd be interested to see how they plan to do this legitament buyers only get access to website. Are you going to need a password to the website to stop music "pirates" from seeing this extended album cover type stuff. OR is there going to be some sort of DRM that only applies to the meta-data. IF they're going the DRM on the metadata route, the guy says he does not think DRM on music files work, so why would it on metadata. To me this sounds like marketing gimick (new format that does not add anything) + propriety online meta-data download service.

The only chance they have of making this take off is to get a lot of the music industry on board. I doubt it has intrinsically enough features to make consumers "want" it.